If we aren’t regularly evaluating our business growth efforts, our modes and methods, then there is a high likelihood that we are ignoring the obvious and have some pretty good lumps on our noggins from hitting that brick wall over and over again.
It’s natural to want instant results, an easy path, comfortable, daily routines and absence of confrontation, BUT growth isn’t experienced without some measure of strife and challenge and that goes for both our personal and professional lives.
What you are ignoring the most, in your business, is likely the place where you will find your best opportunities for growth.
Here is a list of things I have found mortgage professionals ignoring the most, regardless of age, tenure in the Industry, or personality type:
- Speaking in public
- Past Clients
- Asking for referrals
- Social media
- Follow-up activities
- Tracking Marketing R.O.I.
- Building new referral relationships
If you find yourself having an instant gut-level response to any one of these items, a strange tingle of guilt or annoyance, it may be just the thing to start warming up to immediately.
When you uncover what it is that you are specifically ignoring, commit to taking one action, regardless of how small, every single day to fully embrace this new task.
Keep the task in front of you, write it on your white board, set a daily alarm on your iPhone, ask your Coach, mentor or a peer to email you daily to report on the task! After 30 consecutive days, assess your return. Look for the opportunities that sprang from your efforts.
I’ll make a bold prediction… Your daily commitment to this one thing that you’ve been ignoring the most in your business WILL bring you some aha moments, results and growth!
If I’m wrong, then just hit me up for a complimentary coaching session! I’m committed, are you?